I’m a big fan of Twitter. I’m sure part of it is the instant gratification of seeing people respond to something that I’ve written and maybe even passing it on to others. But I also find it frustrating. It’s like being at a cocktail party and finding that you’ve said something really witty, but only two or three people heard it. You either let it go, or you walk around the party trying to find the right moment to insert your bon mot. It’s awkward and not that effective.
And a week or so later, when you try to remember what you said at this party, that really terrific thing, you rack your brain, but can’t quite come up with it. That’s Twitter.
The blog, on the other hand, is slow, reliably reference-able, and findable. It’s like a speech, prepared in advance, with the text distributed. Some will hear the speech on the day it’s delivered, but others will be able to reference its text across the years.
With Twitter, the only people who can see your brilliance are those who are connected AND online at a particular moment. Very few people use Twitter to search back to see what any particular person tweeted six month ago - and it’s very difficult to do. But it’s a very good way to draw attention NOW to a subject, or perhaps, a blog post.
Both are very useful. Combined they are powerful.
If you are blogging, you should tweet about it. If you have something substantial to say, you probably shouldn’t rely just on Twitter to say it.
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Randy MurrayBusiness Blogging: Tweet For The Moment, Blog For The Ages by Randy Murray, unless otherwise expressly stated, is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
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