Business Blogging: Subject Matter Experts & Professional Writers

07.06.2011 blogging

It’s possible that you’ve read my work before, not just on this blog. As a professional writer I’ve written countless software user manuals. There’s an endless stream of advertisements, brochures, and web sites that I’ve written. I can’t tell you the number of white papers and technical briefs I’ve done over the years, corporate presentations […]

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Business Blogging: Are You Driving Your Prospects Away By Boring Them?

07.05.2011 blogging

A funny thing happened the other day . . . I was talking with a client and he mentioned how much he enjoyed reading this blog. “I never know what you’ll be writing about, but I always enjoy it.” I thanked him and turned the discussion back to his own business blogging needs. He told […]

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